Sell on Peeko? Brand Partnership Guide (2026)

Can You Sell on Peeko? (2026)

Peeko is a fast-growing babycare quick-commerce app promising delivery within 60 minutes, backed by Chiratae Capital among other investors. If you make or distribute baby products and are wondering how to get listed, here's what we could actually confirm — and one correction worth flagging: Peeko's real live website is peekonow.com, not peeko.in, which currently redirects to a domain-parking sale page. Don't trust any guide linking peeko.in as Peeko's official site.

Is There a Public Brand-Partnership Programme?

Peeko's own site (peekonow.com, confirmed live) states it partners with 2,000+ brands and serves 5+ lakh parents, but the site has no visible supplier application form, seller sign-up, or wholesale contact page. It reads as a direct-to-consumer shopping app, not a marketplace with self-serve third-party listing.

Press coverage names well-known brands among Peeko's partners — Huggies, Pampers, and Mamaearth have been reported as stocked brands — which suggests real sourcing relationships exist. But that's journalist reporting about which brands are stocked, not a published route for a new brand to apply.

What We Can Confirm

• Peeko's real domain is peekonow.com, not peeko.in (parked/for sale as of this check).
• Customer support email: customer.support@peekonow.com — confirmed live on the site. We found no separate brand-partnership contact.
• Legal entity: ZIPPYCUBS PRIVATE LIMITED.

If you want to pursue a supplier relationship with Peeko, the customer support email is the most credible starting point we found, though it's not a dedicated brand-partnership channel.

Where to Sell Baby and Kids Products Instead

If you need a platform with an actual public seller sign-up right now:

• FirstCry has a confirmed "Sell With Us" business tie-up link — see our FirstCry guide.
• Amazon, Flipkart, and Meesho all carry baby/kids categories with open, self-serve marketplace registration — see our guides for Amazon, Flipkart, and Meesho.

Getting Started

If you don't have a GSTIN yet, get that in place first — see our GST registration guide. It's a prerequisite for any of the marketplace routes above, regardless of whether a Peeko partnership comes through. Once you're comparing options, the Marketplace Profit Calculator shows your real margin after commission and fees.

Sources: peekonow.com (Peeko's confirmed live site), peeko.in (confirmed parked/for-sale, not Peeko's site), both checked 22 September 2026. Brand-partner names are press-reported, not confirmed on Peeko's own site.

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More platform guides: How to Sell on FirstCry · How to Sell on Amazon India · GST Registration for Sellers